Hospitals

Connect With Your Community, Build Trust and Online Visibility, Tell Your Story.

Hospitals face unique challenges: growing service lines, reimbursement changes, and many times limited internal bandwidth and resources.

With 25 years serving community hospitals and hospital systems across the Southeast, we understand the importance of hospitals to their community and patients, the consideration of referral patterns, compliance, and local connections that drive patient engagement. We specialize in helping you market smartly, incorporate PR and increase your online presence by telling your story in way that matters.

Two Smart Options

Signature Package

Our marketing partnership includes a custom strategy roadmap; content creation that can include articles/written content; video clips, video podcasts, commercials, interviews, patient experience stories as well as online and traditional ad placement. The content we create is focused on on increased internet visibility with an SEO and AI-Search approach; we also develop websites, website content creation, fully developed ad campaigns, and present ideas for community engagement.

View Our Work

The Big Picture team handles the implementation for all or designated elements across platforms from social media and OTT ads to print placement and websites - as well as reporting. Each client’s scope looks a little different based on internal bandwidth, goals and budget, but you get the [big] picture!

Core Package

Done: Our predesigned mini-campaigns, designed especially for rural and community hospitals, feature marketing kits for hospital service lines including social media and collateral templates to streamline content creation and deliver brand consistency. Done is perfect for small teams or that one-person staff who wears multiple hats.

All of the templates in our platform Done, are created for key hospital service lines and includes health topic related content.
The templates display in your colors, and are easily customized by changing font, colors, photos, words, and video. No design skills needed.
Each template can be exported with one click into Cloud Campaign, our embedded social media scheduler that is included!
Upload your own photos and video clips as well as download 20 images a month from Getty Images, also a part of the platform.
Action plans, SEO/AI search tips, content calendars, planning tools, and more in Resources.
$699 per month and you’re Done! If this provides enough support, you are ready to roll.

Need a little more? Add one of these two options to your Core Package for a custom experience, with inhouse execution

A set of custom, easily editable templates for your bank, including social media and collateral. No more seeing your templates used by another brand!
One, two or three day content creation packages for photo and video content, including clips to be used on social media as well as video podcasts and interviews.
The photos and clips, along with the custom templates, are uploaded into Done, our proprietary platform that allows for easy editing by people who are not designers!
Bonus: one-click exports the templates into Cloud Campaign for social media scheduling and reporting
Gain additional insight with a content calendar example, SEO/AI Search visibility tips, PR/Connection Ideas and a best practices checklist for using the content.

Everything in Content Creation, plus:
A custom, themed campaign, that can include the following items and more
- Fully produced video ads for placement on OTT and other digital platforms
- Social media/digital templates for posts and ad sets for three platforms
- Traditional ads for print and billboards
- A custom content calendar for the campaign, PR/connection ideas for your area, specific AI-search/SEO suggestions for your implementation
- Consistent, intentional brand messaging, increased visibility via content for SEO AI search and engaging service line campaigns.

Let’s Talk Marketing & PR!

Custom Strategy, Powerful Content Marketing + DIY Tools
Deliver the Results You Need.

Book a Discovery Call