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The Big Picture Wins Big Awards

Jun 12, 2009 by Valerie Touchstone

Addy_awards

Staci Wright (Account Manager), Valerie Touchstone (Agency Principal), Kathryn Nichols (Designer) and Molly Huff (Account Manager). Not pictured: Kim Landrum.

The American Advertising Federation (AAF) Central Georgia presented its 2008–2009 ADDY® Awards on March 7 at downtown Macon’s SoChi Gallery. The Big Picture, a full-service marketing and advertising agency in Tifton, took home three gold ADDY awards and four silver ADDY awards – more total awards than any other agency in the competition.

“Our team was thrilled to win seven ADDY’s,” said Valerie Touchstone, Agency Principal for The Big Picture. “It is really an honor to receive recognition from the AAF.”

Team members for The Big Picture include Kathryn Nichols and Kim Landrum, graphic design; and account managers Staci Wright and Molly Huff.

Over 60 advertising and media professionals attended the annual awards presentation, which is part of a three-tiered national competition conducted by the American Advertising Federation.

Of the 75 entries received by the AAF Central Georgia, 12 gold ADDY® Awards and 18 silver ADDY® Awards were presented in a variety of categories. Entries were judged based on creativity, originality and creative strategy. Gold winners are automatically entered in the District 7 competition, which includes Tennessee, Georgia, Alabama, Mississippi and Louisiana.

The winning entries submitted by The Big Picture include three gold ADDY’s for collateral material for two of Georgia’s Centers of Innovation, logistics and agribusiness; and, for an ad campaign for Cypress Restaurant in Tallahassee, Florida. The firm’s silver ADDY winners include the ”Money Talks” campaign for South Georgia Banking Company; the CD package design for Laura Edwards Music; the TiftisOn logo design for the Tift County Economic Development Authority and the political campaign for John Crosby for State Senate.

The Big Picture develops results-oriented marketing strategies and creative solutions for businesses throughout Georgia and north Florida. Direct services include advertising campaigns such as print ads, billboards, television ads and direct mail; custom Web design; corporate identity development; search engine optimization work, Internet marketing, press releases and custom photography. Learn more at www.getthebigpicture.com


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Tagged: the big picture, addy awards, awardwinning agency, tifton, marketing agency, aaf, american advertising federation