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Provide Real Information for Consumer Decision-Making

Jul 3, 2012

I read the article below today by Patrick Spenner, on Forbes.com. I agree personally and professionally with the idea of providing credible, factual, unfiltered information to consumers to help them make purchasing decisions. I personally hate fe...

Tagged: advertising campaigns, advertising agency, marketing, websites, web site, south georgia marketing firm, social media, the big picture

The Right Tools in The Right Hands

Apr 9, 2012

While watching the Master’s yesterday, I noticed an ad with the concept of “it’s amazing what the right tools in the right hands can do.” I pondered that thought a bit as it encapsulates my ideas about marketing, business ...

Tagged: advertising campaigns, advertising agency, marketing, websites, web site, south georgia marketing firm, social media, the big picture

Facebook Vs Websites

Oct 7, 2011

An interesting debate regarding Facebook and websites is emerging. The core issue is if a small business needs both a website and a Facebook account. I’m hearing from businesses who are opting for a Facebook only path who think perhaps it i...

Tagged: website, web site, website design, social media, facebook, marketing

Finally, A Use for QR Codes I Can Get Behind

Jun 6, 2011

Okay, so I’ll admit I thought QR codes were simply a gimmick. A flash in the proverbial pan of ever-changing marketing tools. Until today. I read a discussion on Linked In today, titled “Are Business Cards Dead?” The topic caug...

Tagged: website, web site, internet, seo, qr codes, business cards, design, marketing, advertising, georgia, south georgia, tifton

Tools Change. The Need for a Plan Remains Crucial.

Mar 7, 2011

The following article, written by Russell Working and posted on Ragan Headlines, explains why, even with newer tools, organizations still need a plan of action. The need for understanding your audience, having a reason and defined goals for any ac...

Tagged: social media, website, web site, marketing, communications, pr, blogs, blogging, facebook, twitter, marketing plans, strategy, advertising, ad agencies, south georgia, tifon