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Blog Posts
Provide Real Information for Consumer Decision-Making
Jul 3, 2012
I read the article below today by Patrick Spenner, on Forbes.com. I agree personally and professionally with the idea of providing credible, factual, unfiltered information to consumers to help them make purchasing decisions. I personally hate fe...
The Right Tools in The Right Hands
Apr 9, 2012
While watching the Master’s yesterday, I noticed an ad with the concept of “it’s amazing what the right tools in the right hands can do.” I pondered that thought a bit as it encapsulates my ideas about marketing, business ...
Crisis PR: The Truth Shall Set You Free
Nov 28, 2011
I guess the fact that many businesses and organizations don’t really have a crisis communications plan in place will never cease to amaze me. Perhaps it falls into the category of life insurance – people avoid buying life insurance bec...
News Items
You'll Be All Ears
Jan 11, 2012
We recently launched a new website for American Hearing Aid Center and its sister company, Audibel Hearing Aid Centers, with several locations in South Georgia. The client’s goal was to provide information about hearing loss as well as about...