Tell It All...Tell It Fast
Posted on Nov 30, 2009 by Staci Wright
The recent media flurry surrounding Tiger Woods is a reminder that even the best can sometimes forget the most basic rule of PR crisis management…tell it all and tell it fast.
Tiger, who said he wanted to keep the matter “private”, would’ve had better luck had he issued a statement immediately following the incident instead of 13 hours after the accident occurred. Now because of his delayed, vague response, people and the media have begun to draw their own conclusions. Tell it all and tell it fast, Tiger!
Click here to read more about about how Tiger Woods should handle his sudden PR crisis.
Tagged: pr crisis, crisis management, tiger woods, tiger woods car accident, public relations
